Omnichannel
In the competitive landscape of eCommerce sales, businesses must recognize and react to the fact...
Dr. Squatch is a retailer that has always been ahead of its time. Founder Jack Haldrup’s vision for the company is based on building a creative brand and selling unique products – he knows his market well and is constantly working to push the business forward.
A perfect example is his decision in 2015 to create a subscription box as a new sales channel for the company. Hindsight shows how forward-thinking this was considering the popularity of subscription boxes today. At the time, however, the opportunity was not so obvious or simple to make happen.
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