sales Tag

Great, you made a sale – now what? A successful customer relationship starts and ends with a clear understanding of expectations. In other words, the communication that takes place pre-sale largely determines the long term success of every new customer you bring on. It’s easy to joke...

As a marketing or sales person, you are constantly trying to spread your message. You talk about features, benefits, ROI, and any other reason you can think of regarding how what you're selling matters to prospective clients. But, do prospects really recognize value in what you...